Instant retail experiences need the right data layer technologies to succeed
Consumer expectations of fast, personalized online shopping have increased significantly, and COVID-19 has further accelerated these trends. According to the Q2 2020 US Census Bureau report, U.S. retail ecommerce sales grew 31.8% from Q1, and 44.5% year-over-year. Retailers unable to meet consumer expectations in the era of real-time everything will face the very serious possibility of extinction. The right data layer technologies are essential to meeting this growing need for instant and omnichannel retail experiences.
Download this paper to better understand:
- The era of real-time everything, and how consumer expectations have been fundamentally transformed by leading retailers
- Why instant retail experience involves more than just fast apps and websites
- How Redis Enterprise can help transform customer journeys with real-time data